Anastasia Beverly Hills Luminous Foundation - # 310C 30ml/1oz

Meet the Anastasia Beverly Hills Luminous Foundation in shade #310C, a medium-coverage liquid that blends like a true second skin. It’s crafted for every skin type, including sensitive skin, delivering a fresh, natural glow with a lightweight feel that won’t weigh you down from morning to night.

• Medium coverage with a luminous finish: evens tone while letting skin’s natural radiance shine through, with a soft-focus effect that subtly smooths texture without looking flat.
• Photo-ready, no flashback, no oxidation: your complexion reads true in every light and in every selfie or portrait, maintaining color consistency all day.
• Long-wearing, water-resistant formula: stays put through daily activities and light humidity, so you look fresh longer without frequent touch-ups.
• Lightweight, comfortable feel: a true second-skin sensation that’s breathable and easy to wear all day, even for sensitive or reactive skin.
• Sensitive-skin friendly: dermatologist-tested, ophthalmologist-tested, and non-comedogenic, designed to minimize irritation while covering discoloration, unevenness, and blotchiness.
• Clean beauty with wide shade range and ethical credentials: cruelty-free, vegan, and free from gluten, parabens, alcohol, oil, mineral oil, and talc; packaged in a sleek pump for precise dispensing.

Why this formula matters: the Luminous Foundation strikes a balance between coverage and skin-like translucence. It minimizes the appearance of discoloration and unevenness, yet never looks heavy or cakey. The soft-focus finish helps blur imperfections so your skin appears unified, bright, and naturally perfected in real life and in photos.

Who this is for

• Anyone seeking a radiant, everyday foundation that blends seamlessly and stays comfortable all day.
• People with sensitive or easily irritated skin looking for a dermatologist- and ophthalmologist-approved option.
• Wearers who prefer a vegan, cruelty-free formula that avoids common irritants while delivering reliable longevity.

How to use

Dispense a small amount using the custom pump, then apply to the center of the face and blend outward with a brush, sponge, or fingertips. Build in thin layers for more coverage as needed. For extended wear in warm conditions, set with a light dusting of loose powder. Allow a moment after blending for the product to meld with your skin for the most natural finish.